30+
Stores
Monthly + seasonal
Catalogue Cycle
NSW, VIC, QLD, SA, WA
Coverage
Toy specialist expertise
Known For
Birthday Club, Toy Sales
Key Events
Toymate Catalogue - Toys, Games & Kids' Entertainment Deals
The Toymate Catalogue showcases Australia's specialist toy retailer with competitive pricing on LEGO, Barbie, Hot Wheels, board games, outdoor play equipment, and hundreds more toy brands. With 30+ stores, Toymate fills the gap left by Toys"R"Us in the Australian market.
1 What's in the Toymate Catalogue?
Toymate catalogues feature LEGO, Barbie & dolls, Hot Wheels & vehicles, board games & puzzles, action figures, outdoor play (trampolines, sandpits), baby & toddler toys, STEM toys, and gaming accessories.
As a specialist toy retailer, Toymate stocks a wider range than department stores like Big W, Kmart, and Target - including exclusive sets and hard-to-find items that sell out quickly at mainstream retailers.
2 Toymate vs Department Store Toy Sales
Compare Toymate prices with Big W, Kmart, and Target toy sale catalogues on CatalogMaze. During major toy sale events (June/July and November/December), Toymate typically price-matches the department stores while offering better stock availability and expert toy advice.
The Toymate Birthday Club sends members a birthday voucher and exclusive catalogue offers - a valuable perk for families with young children.
Pro Tip: Toymate Exclusive Sets
Toymate stocks exclusive LEGO, Barbie, and Playmobil sets not available at Big W or Kmart. Check the Toymate catalogue on CatalogMaze for new arrivals - exclusive sets at competitive prices make Toymate the go-to for dedicated toy collectors.
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